Selling to Hospitals in the Value Based Care Era – Award Winning Breakout Topic

Double your teams sales in one year with these C-Suite & board room secrets to get the conversation past price alone

“If you’re planning a big event for your company and are looking for an engaging and humorous keynote speaker, I highly recommend Dr. Josh Luke. Not only is he entertaining but provided a lot of insight that are staff was able to put into action to increase sales and efficiency.”
Karen Taing
Director of Global Marketing, Meditab Software, Inc

“Dr. Luke, please help us get the conversation past price with our long-term clients, are sales are dropping!”

This course was created out of demand from several of the leading healthcare organizations in the country. After receiving the same request multiple times to teach private sales teams in pharma, medical device, supply, post acute providers and staffing industry’s, Dr. Luke realized he now had the material to teach any type of organization how to dramatically increase sales to hospitals during the transition to value based care.  The award winning “Selling to Hospitals in the Value Based Care Era” presentation is one of Dr. Luke’s most popular break-out sessions and almost always an overflow crowd once he teases it during his keynote session. For more detail you can see the specific of the presentation on his home page under the Selling to Hospitals Masterclass section.

  1. Attendees will understand the shift in control from the hospital sector to the insurance sector and how the purchasing process is changing dramatically and that price is now often the key driver of purchasing decisions 
  2. Attendees will understand that how to identify internal champions, and that there are four key pillars impacting the purchasing decisions in hospitals and the key driver of purchasing decisions in each type of hospital
  3. Attendees will learn the dynamics of the hospital board room, how non-profit hospital purchasing differs from for profit hospitals, about the not for profit secret and about executive spending limits .

Value added incentives included in the keynote package:

  1. Up to 250 copies of best selling book by Dr. Luke
  2. Pre event webinar exclusively for your members or team
  3. Executive interview to promote your event on Dr. Luke’s Top Healthcare Podcasts
  4. In addition to the keynote, a break-out session on topic of your choice (see breakout menu above)
  5. Dr. Luke will promote your event on social media: 

– 50,000 + Followers on Twitter & 38,000+ on LinkedIn 

Handouts & Tools

– The Not for profit secret: a 4 Step Guide to Increase Sales 4-fold to non-profit hospitals
– Understanding executive Spending limits
– Discharge with Dignity Guide
– Alternative Discharge from the Emergency Room Guide

About the Speaker, Dr. Josh Luke

After the Affordable Care Act passed introducing Value Based Care, Dr. Luke left the C-Suite and founded the not-for-profit National Readmission Prevention Collaborative which continues to provide online educational resources for healthcare executives. Dr. Josh Luke ascended to become the foremost hospital and post-acute authority on the readmission penalty and twice served as executive host of the World Congress on Readmissions. After starting his career in healthcare as a nursing home administrator, Dr. Josh Luke ascended to become a hospital CEO by age 32. Before leaving the c-suite, Luke served in four hospital CEO roles as well as serving as the Vice President of Post Acute Services for a non-profit health system. During his more than ten years in C-suite healthcare roles Dr. Luke oversaw acute rehab, behavioral health, home health & hospice and is an advocate for non-medical home care. Dr. Luke was later asked to design post-acute coursework based on his best-selling readmission book and serve as Adjunct Faculty at the University of Southern California’s Sol Price School of Public Policy.